Sales Carpe Diem

The world of selling is very precarious due to the recent recession. Sellers are having very difficult times remaining focused and motivated. Buyers still worry about budgets since their businesses too continue to struggle.

The major concern is the revenue is required- nothing happens without a sale. Sellers need to find buyers, opportunities and close sales. Sellers need to make their own luck.

Selling professionalism simply need to seize the day and create new opportunities. Here are methods that will bring immediate assistance.

1. Call one more prospect per day. It is imperative in these hard times you push yourself to do more then your competitor. Making one or several additional calls will bring you closer to a yes.
2. Continually maintain contact with clients. Those that do are 256% more competitive and profitable after a recession. The only method in a competitive economy to ensure customers acknowledge you is creating the necessary attraction.
3. Send thank you notes and special reports to your customers and prospects. Adding additional value provides competitive differentiation. The notion is to create an array of possibilities that continue to keep you top mind with your economic buyer.
4. Seek out more than one referral. Too many sales professionals never even ask for one referral. If clients are happy with your work they will gladly and willingly provide you with referrals. The best way to seek referrals is when you are first engaged with the client and they are in that emotional high. More importantly, you want to ask when you are in the account, since this is the best time to be top of mind.
5. There is a major issue with lead generation not enough sellers are successful at it and not enough individuals are doing the right things for it. Lead generation requires conducting an array of activities that attract suspected clients to you. The more networking you do the larger the amount of leads. Stop seeking help from Marketing or other departments, be aggressive and hunt your own destiny. Conduct research on 20 new accounts or buyers that have a need for the value you provide.
6. The best time to learn new techniques is when business has cooled. Even athletes return to foundational exercises to correct flaws. Seek out proper educational tools that aid with increasing your strengths!
7. Stop associating with negative individuals and listening to the folly of others. If you are aggressive enough and you have strong desires you will do very well. Avoid negative people.

The economy is truly getting better but requires some alteration in both thinking and actions. Sales professionals will need to work smarter not necessarily harder to obtain the commissions and gross revenues desired. However, being competitive requires being constantly in the field of play.

©2010. Drew Stevens PhD. All Rights Reserved.