According to Guy Timberlake, CEO of The American Small Business Coalition, Mark Amtower is the "Godfather of government marketing." Government marketing veteran and Director of Federal Marketing at EMC Bob Gosselin called Amtower "the best of the best of government marketing gurus." In July, 2008, he was named by BtoB magazine as one of the top 100 business marketers in the country in the annual Who's Who in B-to-B 2008. Author, consultant, speaker, CEO coach and radio host Mark Amtower has focused on one market - Global One - doing business with government - for twenty-five years. Known in Washington, DC for his all-black attire and extreme candor, Mark is by far the most influential and candid voice in business-to-government marketing, quoted in over 200 publications, doing interviews on business-talk radio around the country, speaking at 15 conferences and seminars each year. The now infamous lunch speech, Amtower’s Laws of Survival and Success speech, became a book, Why Epiphanies Never Occur to Couch Potatoes on November, 2007). He has been profiled in Federal Computer Week (October, 2005) and Entrepreneur magazine (July 2006), and he made the cover of Network World in 2002.
Recent Highlights:
BtoB magazine as one of the top 100 business marketers in the country in the annual Who's Who in B-to-B 2008. Board of Advisors for the American Small Business Coalition, the Profitability Channel, CyberPatrol. Author: Government Marketing Best Practices (Jan 2005 – in the fifth printing); Why Epiphanies Never Occur to Couch Potatoes Radio host in Washington DC, WFED
According to one B2G marketer, "the mentor to a generation of B2G marketers."