Barbara Wayman

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Public Relations Expert

Barbara Wayman Quick Facts

Main Areas:Public Relations and Marketing
Career Focus:Public Relations
Affiliation:Accredited Member, Public Relations Society of America Member, The Swedish-American Chamber of Commerce Member, Columbus Metropolitan Club B.A., Communications, The Ohio State University M.A., Public Relations and Marketing, The Ohio State University PR Measurement, Technology and Media (Burson-Marsteller/Chicago) PR Research, Measurement and Evaluation (Ketchum/New York) PR Emerging Technology/Internet Applications (Edelman Interactive Solutions/Chicago)

Barbara Wayman is a public relations veteran with a portfolio that includes award-winning campaigns for instantly recognized products like Cracker Jack, Creamettes Pasta and ReaLemon. She launched BlueTree Media in 2001, and her clients include OhioHealth, Wendy’s International, the Dave Thomas Foundation for Adoption, Riverside Methodist Hospital and AAA Ohio, among others.

Barbara’s core competency is her unique ability to balance results-driven strategy with creativity and attention to detail. A Business First 40 Under Forty recipient, she holds a Master’s in Journalism and a Bachelor’s in Communication from Ohio State University. She is an accredited member of the Public Relations Society of America and has donated her marketing expertise to several charitable organizations including the Northside Child Development Center where she served on the board of directors.

BlueTree Media, LLC was founded in 2001 by Barbara Wayman, APR, a former senior publicist for Borden, Inc. The company specializes in helping brands identify and deliver consistent messages to help them build awareness and gain market share.

BlueTree Media offers public relations and marketing services for clients in the consumer products, healthcare, manufacturing, professional services, food/beverage and luxury industries. We work with senior marketing and communications management and entrepreneurs/business owners who are committed to consistent, strategic communications efforts.

Strategic PR and marketing plans
Brand building
Media relations
Writing

Other Programs & Highlights

My 5-part ecourse, Be The BlueTree Publicity – How To Be The Caller That Makes Reporters Sit Up, Say “Wow,” and Cover Your Story($350 value)
My new ebook The BlueTree Media Book of Marketing Tipswith 15 actionable steps you can use to improve your marketing and PR today ($24 value)
Your subscription to The Stand Out Newsletterwhere I share expert marketing advice and tips every month ($147 value)
Instant access to our article database where you can learn and enjoy articles like these:
- Top 5 Ways to Create Bad PR Outcomes
- How to Set Your Marketing Budget
- Three Secrets of Marketing
- Oprah Called – Setting PR Expectations
- 5 Tips to Name That Firm
- Your Thank You Chain

This valuable gift package is yours with my compliments simply for becoming a subscriber. Your subscription is free and you can unsubscribe at any time.

Take charge of your marketing and learn how to put your company on the map by signing up today!

http://www.bluetreemedia.com/ezine.html

Favorite Quotes & Thoughts from Barbara Wayman

"Amplifying what makes you different"

"Don't be afraid to be distinctive"

Getting Started With Barbara Wayman

Barbara Wayman, president of BlueTree Media, LLC, publishes The Stand Out Newsletter, an award-winning ezine for people who want to know how to leverage the power of marketing and public relations. Get your free subscription today at www.bluetreemedia.com/ezine.html