If you’re a homeowner in Ohio who’s looking to sell your home, now is not a bad time. Due to the COVID-19 pandemic, inventories have shrunk, demand has risen, and prices have jumped significantly. In fact, Ohio homeowners, on average, gained around $18,000 in home equity in 2020. It goes without saying that it’s a seller’s market right now.
Now, hiring a real estate agent to assist with your Ohio home sale may seem to be the most natural course of action—and it’s not a bad option at all. An experienced and reputable local real estate agent will have the resources to find the right buyer for your home quickly.
However, not everyone prefers working with a real estate agent when it comes to real estate transaction. If that’s the case with you, you certainly have options—and FSBO (For Sale By Owner) is one of the routes you can take.The following are some pro tips on selling your house in Ohio
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Know the Competition
You’ve probably heard the adage, “keep your friends close, but your enemies closer”. Well, it truly applies in a real estate market as competitive as the Ohio one. If you want to get the maximum from your property sale, it’s essential to accumulate as much market intelligence as you can. Fortunately, we live in the digital age where information is readily available and abundant.
One thing that should definitely be a part of your research is attending open houses. Find out if there are any comps for sale in your neighborhood and pay them a visit as a potential buyer. By doing this, you not only learn about what the going prices are in your area, but you also learn:
• How To Stage and Position Your Home So Its Appealing To Buyers: When you attend an open house, you get the chance to learn buyer behavior and what décors and design themes catch their interest.
• How To Show Potential Buyers Around Your Property Like a Pro: Also, make mental notes of features realtors highlight during open house tours. They know exactly what to showcase to boost the property’s perceived value.
Carefully study the descriptions and photography used for describing comps that have sold the highest prices, and apply this knowledge when you’re creating your property’s listing.
Give Ohio Homebuyers What They Want
The key to being a successful salesperson lies in having the ability to understand the perspective of those to whom you’re trying to sell. In the case of a house sale, you’re asking them to part with a large chunk of money. Therefore, you must stay updated with the latest real estate trends and know about features and factors considered deal-breakers or must-have by potential buyers.
Be smart when deciding the renovations and repairs you’ll make, and invest in improvements that will provide a high ROI.
Price Your Property Right
This is a crucial point right here and one that you have to get just right. Price your home too low, and you’ll be losing money. Price it too high, and you’ll chase potential buyers away. Now, the value of a property is determined by numerous factors—but the personal opinion of its owner isn’t one of them. Many homeowners are emotionally attached to their home—an attachment that can potentially cloud their judgment when they’re pricing it. You see, the fact is that potential buyers don’t care about the fond memories you may have of your home. Therefore, it’s vital to maintain a professional outlook and door your research when pricing your property.
Consider Selling It To a Real Estate Investor
If your property is in a state of serious disrepair, or you’re facing foreclosure and need to sell it off quickly, real estate investors may be just the right type of buyer for you. You see, real estate investors purchase a property based on its potential value. So, unlike your regular buyers, they aren’t too concerned about a leaky roof, peeling paint or a messy yard. They generally offer to purchase the property outright and don’t ask you to make repairs and renovations.
Furthermore, real estate investors regularly purchase homes in foreclosure and are pretty familiar with the process. Some investors can even arrange a short sale by working with the lender. This is an excellent benefit for those who can’t settle the debts with their lenders within the foreclosure period and need to sell the property quickly.
The author is a real estate expert and provides tips for home sellers and buyers. He also writes about selling homes for cash in Akron, Canton, Cleveland, and other places in Northeast Ohio