There are trading strategies where a time horizon is established and a profit target is set. The analysis, both fundamental and technical, will indicate the right conditions and the recommendation will proceed to tell you that it is a good investment with a stated profit target expectation. If this sounds familiar, you may have read similar stock trading reports as I have.

If that kind of trading strategy is not working for you or you are looking for higher profits, an alternative approach is to follow the rise and drop cycles in the price of the stock, and capitalize on trading profits that the market will give you.

Let me illustrate with an example using RIM (Research in Motion) on the TSX (Toronto Stock Exchange). On November 18, 2008 the low was $51.95 and the high was $59.40. On December 24, 2008 the low was $49.51 and the high was $51.19.

A long position held for that period would have yielded a loss of $0.76 per share on the assumption that the buy was at the low and the sell was at the high.

A short position held for that period would have yielded a gain of $9.89 per share on the assumption that the sell was at the high and the buy was at the low.

So, if the crystal ball guided you to a long position, you would have incurred a loss; a short position would have yielded a gain.

In contrast, based on StockTradersPlace analysis, executing 5 trades in that period by reacting to technical analysis indicators, you would have yielded a gain of $19.87 per share, with $9.21 per share gain for 2 long positions and $10.66 per share gain for 3 short positions.

Choosing that period was not intended to favor the results of the short-term trading cycles. It was merely for illustration purpose where technical analysis and trend following indicated the success of the 5 trades.

It should be pointed out that a long-stretch run-up of a stock will typically favor the long-term buy-and-hold strategy. However, clairvoyance or a magical crystal ball would be needed to tell you ahead of time if there will be a long-stretch run-up. In a choppy market, the short-term trading strategy can be shown to be more effective and profitable by watching the technical indicators and reacting to the rise and drop of the stock price. Furthermore, a reactive technical trading method will yield gains in the case of a long-stretch run-up.

You can verify your own numbers with your own stocks to see if the approach works for you. Generally speaking, the approach described in this article is applicable regardless of the technical analysis indicators that are used. Some technical analysis indicators are better than others in certain market conditions or for different stocks. There is no single answer. You may look at a variety of techniques.

Author's Bio: 

StockTradersPlace ( stocktradersplace.com ) provides a trend following system that allows the trader to react to candlestick technical analysis indicators. The information is presented through candlestick charting to allow the trader to examine and visualize the trend following method to achieve successfully winning trades on a consistent basis.