When it comes to hailing a taxi, the millennial generation prefers booking one online through their mobile device instead of waving one down. There are many benefits: it is cheaper, you do not have to spend money on fuel and maintenance, and in many cases, you save time by ordering a ride right from your work or home. The online taxi booking service has achieved great success especially in the urban areas and one such example is Uber.
Founded in 2009, Uber has now attained unimagined success and is available in over 60 countries and 500 cities. Being a cross-platform product, Uber is available on all major mobile platforms including Android and iOS. The multi-platform app development strategy has helped Uber grow its user base consistently while helping them provide effective services to customers using different devices and OSes. Naturally, people will try to replicate this success by looking to hire developers for PhoneGap and creating a taxi booking app to serve a similar purpose.
However, there are a few things that you need to consider before developing a taxi booking app. Here’s a brief list of things you must ensure while leveraging cab booking app development.
1. Market analysis: Before starting to build your app, it is important to understand the competition in the area where you want to launch your services. If you want to launch your app for a metropolitan city, you must gauge the existing competition, what features your competitors offer and how will your app be different from them? If you’re working in a small town, make sure you find out if there’s a need for taxi service app.
2. Intuitive user interface: While creating an app, it’s quite challenging to include all features and elements into a single interface and create a visual harmony. No user would like to use an app that makes it difficult for them to figure out how it is used and where to find a particular feature. So, make sure your user interface is simple and self-explanatory.
3. GPS and maps: Geolocation technology is essential when it comes to developing a taxi or cab-booking service. The GPS facility when tightly integrated with Google Maps goes a long way. The integration helps to find the fastest routes while saving your time. In addition, the customer can ensure that the driver takes the right and fastest route.
4. Payment integration: Implementing payment integration for your taxi app lets you notify the amount a user needs to pay when the taxi reaches its destination. The best part is that the user doesn’t have to pay cash. Instead, they can link their credit or debit cards and e-wallets with your application and pay while on move.
5. Car tracking: The car tracking feature is not only useful for safety purpose but also helps the user order a ride for someone else. It is also an interactive way to entice customers. A realistic design always appeals to customers, and many of them like to follow routes on their devices.
To wrap it up, planning a taxi app isn’t an easy task. You must take into account several factors starting from competition, local fares, essential paperwork, and going all the way to designing interface and integrating payment methods.
Have you built a taxi booking app? What factors did you consider while building your app? Share your views with us in the comments below.
Kaushal Shah manages digital marketing communications for the enterprise technology services provided by Rishabh Software. This blog is created, to showcase some important things which needs to be considered before building a Taxi booking mobile application.